How To Use Scarcity the RIGHT Way (and Sell More)
Ever wondered how one small change can turn your website into a conversion machine? In our latest blog we show you how to use the scarcity principle—a marketing tactic based on human psychology—to increase engagement and sales. We recently saw a 40% increase in bookings for a client using this approach. From limited availability to exclusivity we break down 4 types of scarcity and give you examples for service based and e-commerce businesses. Learn how to ethically use this strategy and make your offers impossible to resist to your audience.