How To Use Scarcity the RIGHT Way (and Sell More)
Ever wondered how one small change can turn your website into a conversion machine? In our latest blog we show you how to use the scarcity principle—a marketing tactic based on human psychology—to increase engagement and sales. We recently saw a 40% increase in bookings for a client using this approach. From limited availability to exclusivity we break down 4 types of scarcity and give you examples for service based and e-commerce businesses. Learn how to ethically use this strategy and make your offers impossible to resist to your audience.
Google Business Profile Video Verification - 2024 Step By Step Tutorial For Storefront & Service Areas
If you're struggling to get your Google Business profile verified using the video verification method, you're not alone. The Google Business support forum is full of business owners facing the same issue.If this sounds like you, keep reading.
How to Easily 3X Your Shopify Conversion Rates with Klaviyo in 5 Steps
Want to skyrocket your Shopify conversion rates? Klaviyo email marketing is your secret weapon. By harnessing the power of targeted campaigns, personalized product recommendations, and abandoned cart recovery, you can easily 3X your conversion rates in just 5 steps.
The Complete Guide to Ecommerce Product Page SEO (2024 Edition)
In 2024, mastering ecommerce product page SEO is crucial for driving organic traffic and boosting sales. With the rapid evolution of search algorithms and consumer behavior, staying ahead of the game requires a comprehensive understanding of the latest strategies and best practices.
Mastering conversion rate optimization: a beginners guide to CRO
Are you new to the world of digital marketing and want to understand how to improve your website's conversion rates? Look no further!
The 2024 ultimate guide: how to do market research for a startup
Doing market research is the first baby step for any ambitious startup. In this blog, we’ll provide a step-by-step guide on how to do market research and set the foundation for your endeavor.
Expert tips and strategies on how to differentiate your brand from competitors in 2023
Creating a unique health brand in 2023 is more important than ever for entrepreneurs. The competition in the health and wellness industry is more fierce than ever, and the only way to stand out is to create a unique and memorable brand.
5 reasons why you should outsource your content writing
High-quality, eye-catching content is the name of the game nowadays. This dynamic field is constantly evolving, meaning that your business needs to consistently create optimized content to stay relevant and competitive. In this blog post, we’ll explain why outsourcing your content writing may be the ideal way to do so.
7 proven B2B marketing strategies for maximum results
Business-to-business (B2B) marketing is an integral part of any business strategy. It involves understanding the needs and wants of target customers and developing strategies to promote your products or services to them. This article outlines seven proven marketing strategies for businesses that want to maximize their results and increase their ROI.
Calculating Customer Acquisition Cost (CAC): what you need to know
Customer Acquisition Cost (CAC) is a key metric for assessing the performance of your marketing and sales teams. It helps you understand how much it costs to acquire new customers, which can be used to measure the success of your customer acquisition efforts and optimize ROI. In 2023, accurately calculating CAC will become even more important as businesses look for ways to reduce their customer acquisition costs while maximizing their return on investment.