Stephan Moerman

Blogs written by Stephan Moerman

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Stephan Moerman is the Co-Founder & CEO at Bakklog, one of the fastest growing E-commerce marketing agencies in the Netherlands and a key player in propelling businesses up Google's rankings. With a solid decade of expertise, Stephan has been pivotal in optimizing SEO and integrating AI with Google Ads to amplify online visibility and sales. His strategies have notably enhanced conversions and sales for over 300 clients, including big-name brands like Tumblr, Sendcloud and Holidu.

Check my latest blog posts

The Ultimate SEO Beginners Guide

The Ultimate SEO Beginners Guide

SEO is constantly changing and evolving, and in order to keep up with the latest trends, you need to be knowledgeable about the basics. In this guide, we will teach you everything you need to know about SEO - from the basics of on-page optimization to link building and keyword research.

The Ultimate Ecommerce SEO Checklist: 100 Essential Steps to Boost Your Online Store

The Ultimate Ecommerce SEO Checklist: 100 Essential Steps to Boost Your Online Store

In ecommerce, ranking on Google can make or break your store. This 100 point SEO checklist is the same as what we use to help our clients optimize their websites for search engines. Whether you’re launching a new store or optimising an existing one, this guide covers everything from basic technical setup to advanced strategies so your ecommerce site is fully optimised and ready to rank. Get in and learn how to optimize your site for visibility, user experience and conversion rates.

Why Every DTC Store Should Have An SEO Strategy

Why Every DTC Store Should Have An SEO Strategy

You might think SEO is just for big companies, but it's essential for every DTC store too. By optimizing your site for search engines, you're not just improving visibility; you're attracting customers who are already interested in products like yours. This means higher conversion rates and a more engaged audience. But how do you implement an effective SEO strategy that sets you apart in the crowded digital marketplace? Understanding the steps involved can make a world of difference.

What is advanced technical SEO? Best practices for higher rankings (and a checklist)

What is advanced technical SEO? Best practices for higher rankings (and a checklist)

Are you tired of your website being lost amongst the millions of others on the internet? Have you ever wanted to give yourself a competitive edge, but failed to find an effective way forward? Well then – don’t worry! We've got just the thing: technical SEO. That's right – it can help put your site and business in pole position for better Google rankings, while also saving precious time along the way.